Marketing Coordinator - Santiago de Chile - Boston Consulting Group

Boston Consulting Group

Empresa verificada

Santiago de Chile

hace 2 semanas

Publicado por:

Valentina Hurtado

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Descripción

WHAT YOU'LL DO:

As a Marketing Coordinator, you will be responsible for the preparation and execution of the external marketing and communications activities for a set of 3-4 Practice Areas (PA) in Central and Spanish-Speaking South America (SSA), to enhance visibility and presence in local markets.

You will work in close collaboration with the Marketing Senior Manager and ad-hoc PA leaders in SSA (MDPs), with the goal of both brand building and business development.

You will:

Teamup with PA Nodes at the local level, to ensure a robust and prioritized marketing & communications gotomarket plan aligned with the Business Development needs
Actively coordinate and execute the local thought leadership plan for each PA, teaming with the Consulting Team and vendors, in both localizing global pieces as well as providing support for local publications
Develop endtoend campaigns on top priorities, ensuring focus and visibility across marketing channels
Teamup with Public Relations (PR) agencies to ensure a strong media activation in each country (Chile, Argentina, Colombia, Peru, and Central America & the Caribbean)
Provide full support in event management (from building lists up to execution) and coordinate thirdparty speaker roles
Map and provide support to build strong relationships with relevant organizations for each PA (Seat At The Table)
Teamup with PA MDPs and Executive Assistants in Customer relationship management.
Drive an Account Base Engagement (ABE) pilot for a set of adhoc priority clients in SSA
Tracking and reporting marketing and communications activities, both from BCG and Competitors

YOU'RE GOOD AT:

Developing and executing a bestinclass suite of marketing & communication materials and activities that support our client teams in building and strengthening client relationships
Building bridges, making connections, and nurturing relationships
Making independent decisions within existing guidelines on preparing marketing and communications activities
Owning recurring analysis/ metrics dashboards
You are a creative thinker, with a flexible attitude and analytical skills
You are highly motivated, energetic, resourceful and with great interpersonal skills
A strong team player who is always thinking about how to improve, evolve, collaborate, and innovate

YOU BRING (EXPERIENCE & QUALIFICATIONS):

5+ years relevant experience in marketing & communications, in a professional services environment, consulting and/or journalism responsibilities or relevant professional experience at a PR agency, in a corporate communications environment
Bachelor's degree in marketing, communications, or related
Strong experience in media relations, social media enablement, event management, CRM, and external relations
Ability to handle defined work area, process, and/or project, with mínimal guidance
Ability to work under pressure and in a fastpaced environment
Excellent execution/ organizational/ communication skills
Great Selfstarter, resultsdriven, service and solutionoriented
Great planning skills, ability to juggle multiple projects and achieve deadlines
A strong positive personal and professional image with excellent standards of professional behavior and ethics
Strong written and verbal communication skills, both in Spanish and English
Advanced proficiency in Outlook, PowerPoint, and Excel

YOU'LL WORK WITH:

You will be part of the Marketing team in SSA and working closely with the Marketing Senior Manager and PA Nodes from the system.

BCG's marketing team drives the firm's reputation as a thought leader.

We work to strengthen and protect BCG's brand, advance our business agenda, and partner with management to engage with our key audiences through tools such as global thought-leadership publications, public relations, alumni outreach, recruitment marketing, and social media.