Manager Traditional Trade Capability - Santiago de Chile - The Coca-Cola Company

The Coca-Cola Company
The Coca-Cola Company
Empresa verificada
Santiago de Chile

hace 9 horas

Valentina Hurtado

Publicado por:

Valentina Hurtado

beBee Recruiter
Descripción

Why being part of Coca-Cola Latin America?
We're accelerating our momentum as the fastest growing large consumer goods company in Latin America.

People are our focus when we're collaborating with our diverse network of locally connected bottling partners, and when we're returning every drop of water we use to communities and nature.

We empower our employees to challenge the status quo, make bold recommendations, experiment and adapt, so we can grow together and make a great business even better.


What You'll Do for Us

  • Responsible to implement system commercial capabilities for Traditional Trade, identifying key opportunities, to guarantee channel strategy implementation, delivering revenues, transactions and volume objectives.
  • Rollout Market Assets placement plan (including Smart Coolers) according to the local opportunities to continue building our edge at POS.
  • Responsible for the deployment of Prospection & CCRM strategies for channel sustainability and customer longterm engagement.
  • Crosscollaborate with Availability to implement actions to increase key SKUs and combined coverage availability, as well as to significantly reduce OOS across the portfolio.
  • Establish performance tracking systems and reports to advance execution with focus on RED / PICOS implementation to rapidly achieve full potential. Connect with Execution Optimization to provide feedback from the marketplace and improve executional initiatives.
  • Partner with Channel Strategy, Affordability and Premiumization areas to support market plans to increase shopper accessibility, affordability and premiumization, supported by tools and capabilities brought thru Executional Intelligence area.
  • Work closely with the Bottlers and Franchise Leaders to improve internal processes, support tools implementation (eg. SFE/MFE) and RTM revisions, to maximize speed and effectiveness of company's response to changing market conditions and enhance gotomarket.
  • Leverages advanced analytics for opportunity identification and technology for solutions scalability.

Qualification & Requirements:


This role requires knowledge of Commercial Execution and Bottlers Operation understanding and experience to work in collaboration with different stakeholders.


  • 3+ years of experience in Commercial Execution, Market Development and Channel Strategy
  • This role must be able to deep dive into the details of Commercial Capabilities to structure and analyze data to generate factbased analysis.
  • Ability to drive crossfunctional support and crosssystem alignment, to ensure that Commercial Execution concepts and programs are embedded in channel strategies, customer programs, and execution plans to ensure effectively deployment in each market.
  • Problem solving mindset with strong Analytical Skills, outstanding influencing skills and a good working knowledge of digital solutions and machine learning models.

What We Can Do For You
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Iconic & Innovative Brands:

Our portfolio represents over 250 products with some of the most popular brands in the world, including Coca-Cola, Sprite, Fanta, Powerade, Fuzetea and more
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Expansive & Diverse Customers:

We work with a diversified group of customers which range from retail & grocery outlets, theme parks, movie theatres, and restaurants
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Purpose Driven:

Purpose driven approach that empowers our people to protect the environment and communities we serve while delivering safe & quality products

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Global Connections:

Allows you to develop, enhance and maintain global connections that allow us to move faster and learn from others.
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Community of Belonging:

We're an organization that believes our ability to continually grow and build the right atmosphere where people feel safe and empowered, lets you bring your best self to work


Our Purpose and Growth Culture:


We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference.

We act with a growth mindset, take an expansive approach to what's possible and believe in continuous learning to improve our business and ourselves.

We focus on four key behaviors - curious, empowered, inclusive and agile - and value how we work as much as what we achieve.

We believe that our culture is one of the reasons our company continues to thrive after 130+ years.

Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.

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