Spain/chile Growth Marketing Team Leader - Santiago de Chile - Twinkl

Descripción

Spain/Chile Growth Marketing Team Leader

Location:
Fully remote - Based in Chile


Pay rate:
$11 USD per hour


Contract: 37.5 hours. International Contractor - 6-month fixed term (with expectation this will be renewed)


Line Manager:
Alfie Robinson


Recruiter:
Charlotte Harris

Twinkl is looking for a qualified team leader to help us manage a mixed team of SEO Executives, Content Executives and Digital Copywriters, helping to achieve Twinkl's ambitious organic growth targets across the globe.

With regular opportunities for personal development, the team is well-equipped to push boundaries within digital content and SEO.

You'll need to be a people person with a strong desire to support others and see them succeed.

This will include organising workflow, developing skills and setting goals for a team of You will also need strong Spanish language skills.

Because you will be responsible for supervising, managing, and motivating team members on a daily basis, you must have excellent communication skills and be able to:

• Act proactively to ensure smooth team operations and effective collaboration
• Give your team members timely, meaningful, and actionable feedback that will empower them to perform at their best
• Organize and optimize workflow to maximize productivity
• Help your team members develop their skills and improve job performance

On top of this, you will also be supporting the Phase 4-5 Growth Marketing Manager in promoting Twinkl and educating our key demographic on the value we can give them.

As Team Leader for Spain and Chile, you will help optimize our marketing strategies, pinpoint opportunities for growth, participate in marketing review sessions, as well as prepare forecasts and reports when needed.

A typical day will involve:

• Working directly with Digital Copywriters to ensure they have the support needed to hit their KPIs
• Conducting Copy Quality checks to ensure our copy is consistent and errorfree
• Working with a team of enthusiastic and supportive leaders in Growth Marketing to ensure that workflow and processes are scalable and output is efficient
• Supporting your SEO Executive in the planning and implementation of SEO Projects with your wider team
• Supporting your Content Executive to find new ways of securing quality backlinks, both dofollow and nofollow
• Data analysis for multiple domains
• Taking on Specialist projects with progression in the role in various facets of SEO, leadership, operations and team development.

To succeed in the role, you will:

• Demonstrable knowledge and understanding of the Growth Marketing Strategy
• Have knowledge of the Spain/Chile markets
• Demonstrable consistency in achieving and exceeding targets in a copywriting, SEO Executive or Content Executive role
• Have a professional knowledge of digital content and SEO
• Be comfortable organising and delegating work to maximise business impact, from calculating team members' monetary impact to pivoting on new opportunities as they arise
• Show familiarity with reporting tools such as Data Studio and Google Sheets.
• Be analytical and methodical, able to systematically work through hypotheses and arrive at actions.
• Be able to explain complicated ideas in a way that is easy for less experienced team members and nonSEO professionals to follow and understand.

As a leader at Twinkl, you will:

• Recognise that there is no "one size fits all" approach to leadership, taking the time to get to know each team member personally to understand their strengths, interests and ambitions
• Hold 1:1s every 12 weeks with your team to discuss and evaluate performance, collaborating on a roadmap for their development
• Manage HR processes and administration for your team (eg. contract/salary reviews, holiday requests etc.)
• Communicate key business messages, owning the narrative on decisions made and ensuring effective feedback

Requirements:

• Leadership/mentoring experience.
• Proficiency in written and spoken Spanish
• Professional experience in Digital Marketing, Copywriting or SEO.
• A history of regularly hitting and exceeding targets.
• A wide range of soft skills including flexibility, dependability and crossteam communication skills.

Benefits

In return for everything you can bring, we can offer you an exciting role in a fast-growing and dynamic business, with plenty of career opportunities.

Here are some of the things that make Twinkl a great place to work:

• A friendly, welcoming, and supportive culture. We believe work should be fun, and we always put people before process.
• Flexible workfromhome positions.
• Diversity, inclusion, and belonging. Our Employee Network Program includes working groups for LGBTQ+, People of Color, Disabilities (visible and invisible), Women in Tech, and Working Parents.
• Continuous Professional Development (CPD). Our everevolving program includes monthly progression reviews, Twinkl's Management Sche