- Explorar y encontrar a los influencers adecuados para cada campaña y negociar acuerdos que beneficien a todas las partes implicadas.
- Desarrollar, ejecutar y evaluar campañas que involucran interacciones con influencers para aumentar la visibilidad de las marcas de nuestros clientes y su participación en las plataformas de redes sociales.
- Mantenerse al día de las últimas tendencias y las mejores prácticas es crucial para garantizar que las campañas sean eficaces e innovadoras.
- Participar en la planificación de contenidos y asegurar el flujo de información entre todas las partes.
- Reportar periódicamente el rendimiento de las campañas, incluidas métricas como la participación, el alcance y el rendimiento de la inversión.
- Colaborar con equipos multifuncionales, como medios sociales, creativos y relaciones públicas, para establecer campañas cohesivas y exitosas.
- Formación académica: Publicidad; Periodismo; Relaciones Públicas; Ingeniería en Marketing.
- Experiencia de máximo 3 años en el cargo o cargos similares, idealmente en agencias.
- Manejo de plataformas de marketing de influencers.
- Aptitudes para el análisis de datos (excel) y la entrega de esta información para la optimización de campañas.
- Proactividad.
- Trabajo en equipo.
- Flexibilidad / Tolerancia a la frustración.
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Influencer Manager - Santiago, Chile - Agencia de Marketing y PR
Descripción
Únete a nuestro equipoNuestro cliente, importante agencia nacional de Marketing Digital y PR, requiere incorporar un Influencer Manager (Santiago).
Funciones del cargo:
Requisitos: